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Twenty Nine

Brief

Create an elevated digital experience and flexible e-commerce solution that can adapt to the evolving needs of Aplós and the growing audience for non-alcoholic drinks.

Solution

An editorial balance between expansive and intimate photography sets the tone, closer to a magazine spread than a beverage shop.

Aplós homepage hero: deep-orange close-up of carbonated liquid with the headline ‘A better way to unwind: functional, non-alcoholic spirits that calm and uplift without the negative effects of alcohol.’ and a Shop now button, APLÓS wordmark in the top-left.
A layout with very large and small text showing the difference of scale within the type system.
Aplós design-system showcase on black: five UI tiles including a bottle product card, the ‘Aplós Hour’ story with portrait, a question text card, a review tile, and a vertical promo for Aplós Calme.
Generative-art bloom on a black ground: an organic mass of connected white blobs, with controls beneath letting visitors switch between Liquid, Spiral, and Spiral-liquid modes at Fast, Slow, or Slower speeds.
A layout showing an expanding table of recipes on the left, and a photo of a cocktail surrounded by lychees on the right.
Aplós Calme product detail page: a tall olive bottle photographed in dried grasses on the left, product copy and Add to Cart on the right.
A vertical menu containing pictures of the Aplós bottle over a close up of a carbonated beverage.
Two people in white shirts and khakis hula-hooping against a blue sky.
Empty-cart state on the Aplós site: a tiny silhouetted figure floating against a wide blue sky, with the empty-cart message and a Start Shopping button on the right.
A cocktail surrounded by bartender’s tools and ingredients.
Animation showing a dandelion bloom slowly growing from nothing.

Validation

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