We launched this ‘temporary’ website two years ago with the intention of replacing it. We’ve grown to like it because it doesn’t feel like the other websites out there, and it turns out other people like that as well, so here we are.
XXIX1 is a small team that helps people make the things they’ve always wanted to make. Some might call it a design studio, creative agency, design firm, etc. but those labels don’t seem to fit. As with many people starting out on their own, we wanted to do things a little differently than what we’d seen at other places.
Working across different media, disciplines, and industries2, our favorite projects let us think about them from concept to launch3. Our goal is to do work that answers its brief while also being unique, concept-driven, and authentic, combining great graphic design with modern technologies. We know launching is hard so we partner with people to actually bring their ideas to life.
Our self-initiated projects4 attempt to engage with the world beyond design itself but through the designer’s lens. These projects are labors of love but remind us why we’re passionate about what we do.
In 2015, we moved our studio into a mixed-use space in New York’s East Village5 that we named XXXI6. We wanted a space that interacts with the city and again gives artists’ studios prominence in the neighborhood. It’s home to XXIX, as well as shared studio space for a group of friends7 and resident designers, and an exhibition space for designers. We also eat lunch together on Fridays8.
We believe the design process encompasses (but is not limited to) research, strategic thinking, branding, art direction, creating smart content from copy to animation to photography, software development (iOS, web, or other), and design for print, screen, spaces, and objects.
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